Take a guess how many billboards you've seen in the past week. 50? 100? If you travel a lot, the number could be in the thousands. The total amount of ad-spend vying for your attention every single day is in the millions of dollars in billboards alone.
Now, how many of those billboards do you remember? More importantly, with how many did you engage? Did you visit websites, tweet hashtags, or make phone calls? Likely not. This means that the vast majority of outdoor advertising passed you by, some of it day after day, and had no effect at all. If your company has any advertising budget dedicated to outdoor advertising, this should and likely does concern you.
Enough of the problem. Here is the solution: In today's world, if you want to be noticed, remembered, and most importantly effective, the name of the game is NOVELTY. This has been proven time and again with AirSign Aerial Advertising Airship Campaigns. That isn't just empty Sales Talk, either, it's the truth. Aerial advertising in general has retention, recall, and engagement rates far above that of any other form of advertising, and blimp campaigns are the grandaddy of them all.
Check out a couple of our case studies, and when you're ready to kick your advertising into high gear, drop us a line and we'll get to work building you a campaign that will exceed your wildest expectations.